OK, you’ve got your head around Twitter (not really, but sorta), you’ve signed up and you’ve found a few folks to follow. It’s time to start tweeting. So now the big question: What should I tweet? The obvious answer is whatever you want. But if you’re tweeting for your business then you clearly need to [...]
Getting Started on Twitter
Last time we mentioned that the best way to figure out Twitter is to just dive in and get started. So let’s do it. Sign Up The first step is to sign up. The sign up process is basic enough, but take your time when it comes to picking your username. This will be both [...]
What’s Twitter and Why Should I Care?
Twitter is a free micro-blogging service where people share 140-character updates about whatever they want and follow other people and their minimalist text entries. If you’re scratching your head right now, don’t worry. Twitter is a bit of a head scratcher. Most people don’t get it at first and it usually requires taking Twitter for [...]
Small Businesses on Twitter
Everyone from Oprah to Ashton Kutcher is hopping on the micro-blogging service Twitter. Basically it’s a free platform for sharing 140-character snippets of text that can easily be read online, posted on websites and pushed to mobile devices. Small businesses are turning into a creative marketing tool. The New York Times recently profiled how small [...]
Social Media Stats
If you’re looking for confirmation that social networking sites are worth your time, check out these two collections of social media stats. Some highlights: Social media sites and blogs are the fourth most popular online activity, beating out personal e-mail. 77% of all active Internet users read blogs regularly. If YouTube were a country it’d [...]
New Haven’s Cupcake Truck
If you don’t think a website can deliver tastiness, you’ve never heard of the Cupcake Truck in New Haven, Conn. Almost every weekday owners Todd and Marsha Rowe wake up at 3:45 a.m. to bake cupcakes. By early afternoon they’ve parked their truck to peddle delicious baked goods. Every day it’s a different location—sometimes two, [...]

