Getting Started: 2) Planning

Kevin D. Hendricks | December 9, 2009 | 0 Comments

As you’re trying to sort out the timing issues, what you really need is a plan. You need to think through what exactly you’re going to do with a website and how you’re going to do it.

Filed Under: Marketing

What’s Your Strategy?

Kevin D. Hendricks | December 6, 2009 | 0 Comments

We love to push a lot of top-notch web and social media tactics for small businesses. Those are well and good, but the truth is you can’t simply jump on board whatever new tactic comes along. If you’re going to have any success that new tactic needs to be worked into your strategy.
That strategy needs [...]

Filed Under: Marketing

Get Into Your Website

Kevin D. Hendricks | December 1, 2009 | 0 Comments

If you want your website to be effective, you need to put yourself into it. Your blood, sweat and tears should be worked into the navigation, content and code of your site.
I’m not saying you need to be a web expert and do everything yourself. But if you don’t take a personal interest in your [...]

Filed Under: Blogging, Content, Marketing

Twitter, Google Search Deal Makes Twitter More Important For Businesses

Cory Miller | October 21, 2009 | 0 Comments

With the new Google and Twitter search deal, it means it’s more important than ever for your business or organization to be on Twitter.

This quote from the Google blog announcement hits it home on how this affects the Google search we come to love and rely on:
“That way, the next time you search for something [...]

Filed Under: Search, Social Media

Twitter Resources

Kevin D. Hendricks | September 25, 2009 | 0 Comments

There are plenty of Twitter resources out there to help you figure it out. Since Twitter is so new many of these resources are changing and being replaced with newer and better resources. But a good place to start is Twitter’s own guide for businesses. They include plenty of best practices, case studies and other [...]

Filed Under: Social Media