Building Traffic & Audience With Your Blog
In this first of three webinars, Chris Garrett talked about critical success factors you need to implement if you are trying to build traffic and gain an audience. Here are a some notes on a few of the insights he shared…
The first step when deciding to start, or transform, a blog, is planning. This also happens to be the step that gets short-changed in the rush to get going. You have to know what your goals are with your blog. What is the outcome you want? Being crystal clear about that guides the rest of your decisions.
You make money by helping other people achieve THEIR goals.
To be a profitable blogger, you have to keep your attention on your audience – what do they want, what do they need, and what do they respond to? How can what you say or share help them achieve their goals?
Develop your own voice. “You are your secret sauce.”
Let people get to know you, but don’t make it all about you. Write the way you speak so that it has a more natural, engaging effect.
Think “long-term” when you attract an audience. People need to be with you awhile to trust you, so don’t go for the quick influx of visitors without having a plan for how to retain and convert them.
What should you talk about? Focus on the intersection between what YOU know and what THEY want.
Chris Garrett is all about “being awesome”, so his final words of wisdom were “Hang out in communities and be awesome.”
This is merely a snippet of the wisdom Chris shared.
The full webinar recording is available in the members area. If you are not a member, it just takes a minute to sign up and you’ll have instant access to over 130 hours of webinar, training, and conference recordings.
Parts 2 and 3 of the Chris Garrett series will be on the next two Wednesdays. They are free to attend, but you do need to reserve your seat.
(Webinar recordings will be made available in the members area.)
Part 2: How to Build Community With Your Blog, Feb. 16th, 11am central time.
Reserve your seat for Part 2 here ==> https://www2.gotomeeting.com/register/706847699
Part 3: How to Monetize With Your Blog, Feb. 23rd, 11am central time.
Reserve your seat for Part 3 here ==> https://www2.gotomeeting.com/register/621950154
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