Facebook’s fan pages are easy to set up, but not so easy to master. Unfortunately, Facebook’s system for setting up and maintaining pages is needlessly complicated and sometimes buggy. It can be a little frustrating, but that’s the price of reaching a network of 300 million people. It’s worth the effort to put Facebook to [...]
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Make Your Website Indispensable
Make a website that rocks by making it indispensable. What nugget of wisdom or bit of practical knowledge can you offer that will make your website a must-visit for your customers?
Maybe you are the source of knowledge for all things plumbing. If your site answers all plumbing questions—and answers them with helpful insights and tips [...]
Why Wouldn’t You Want a Website?
Having a website is such a common, beneficial, no-brainer marketing move these days that perhaps it’s better to ask why you wouldn’t want a website. What reason could you possibly have for not wanting an online presence?
Too Expensive
The first and loudest complaint might be that a website is just too expensive. And in some cases [...]
